In commemoration of the opening of the Newark Brewery, a Dalmatian was introduced as the Budweiser Clydesdales’ mascot on March 30, 1950. Today, an obedience-trained Dalmatian travels with each of the Clydesdale hitches, their names: Chip, Clyde, and Brewer. When the team performs today, the Dalmatians sit next to the driver on Studebaker wagons modified to carry beer, originally manufactured circa 1900. 

Image of Brewer, the Budweiser Clydesdale Dalmatian, standing atop the Budweiser wagon as the horses prepare for their performance during the 2016 MCAS Cherry Point Air Show – “Celebrating 75 Years” at Marine Corps Air Station Cherry Point, N.C., May 1, 2016. Photo by Sgt. Grace L. Waladkewics